PepperPointe Partnerships was founded in Lexington, Ky. by a group of innovative orthodontists who realized changing dynamics in the dental industry and wanted to create a model to preserve the legacy of doctor-owned practices and help protect the future of dentistry. Over the past 25 years their practice, White, Greer & Maggard Orthodontics, has grown to 19 offices and one retail location. PepperPointe Partnerships was founded in 2017 to support that growth and centralize non-clinical functions while creating efficiencies for future growth. As the landscape of dentistry continued to change, the partners of White, Greer & Maggard Orthodontics joined with their pediatric dental peers to form a group practice, Arrow Dental, for greater protection and support. PepperPointe Partnerships manages the administrative functions of all the dental practices within Arrow Dental.

PepperPointe Partnerships’ innovative approach leverages the strengths and culture of doctor-owned dental practices for greater success. Our professionally managed services empower and support doctors to focus on what they were trained, and love, to do: provide excellent patient care and build long-lasting relationships and connections.

What We Can Do Together

Maintain Doctor Ownership

We believe it is vital to the health of the practice and patients to provide continuity of care and a strong commitment through doctor ownership. When doctor-owned practices also receive support through our professionally managed services, it creates an unparalleled synergy and opportunity for growth. Practice ownership minimizes turnover, leverages the experience and knowledge of the doctor and their staff, and enhances their short-term and long-term financial benefits.

Create a Strategic Exit Strategy

We provide a strategic plan where the ownership of the doctor’s practice is intentionally and systematically transitioned to a new doctor at a point in time of the current doctor-owner’s choosing. The process also includes the opportunity for the transitioning doctor’s development through experience, mentorships and support to ensure a smooth and healthy transition where the practice’s excellent service to the patients and community is maintained, and the legacy and reputation is preserved.

Receive Value-Added Managed Services

We are committed to strategically supporting doctors with opportunities to grow their practice and optimize efficiencies, removing the headaches from their day-to-day operations. Our doctors continue to maintain control in all treatment decisions, and they have the support of an experienced team to help ensure their success and their future. See our full list of services and support below to learn more about how our team can proactively address the administrative challenges and opportunities to offer protection, security and support.

Join a Collaborative Doctor Network

The PepperPointe model creates a collaborative network of dental practitioners that is healthy and supportive, rather than isolating and competitive. Together, we’re able to achieve greater efficiencies and more comprehensive administrative benefits, and share valuable best practices. We believe we have the strategy, team, infrastructure and model to make a significant and decisive step toward not only helping to save our specialty the dental industry from a potentially dire future, and protecting the patients, staff and legacy of the local doctor-owned practices.

PepperPointe Services and Support

Human Resources

Our team ensures your staff have the resources and support they need to grow and develop, offering robust onboarding and continued education, as well as a staff engagement platform to support communication and leadership development.


We let you focus on treating your patients while we work to bring in new ones, implementing strategies and tactics to expand your market and engage your patients in meaningful ways. We believe that grassroots efforts, in collaboration with you and your staff, are key to successful dental practices.

Information Technology

Our team’s comprehensive support ensures your office’s technology and systems are up-to-date, efficient, secure and compliant.

Accounting & Finance

We coordinate with your office management team to take care of all the administrative tasks, including payroll, accounts payable, billing and insurance claims.

Let’s Grow Your Practice

There are multiple partnership options available to ensure the best possible opportunities for doctors in a variety of situations and life stages. Our experienced team is excited to support you and your practice. We’ll work with you to create an intentional plan that meets your specific needs and protects not only your legacy, but also the care of your patients. 

If you’re interested in learning more, we would love to hear from you!

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