Our Purpose-DrivenTeam

Dr. Greg White is one of the founding partners of White, Greer and Maggard Orthodontics, formed in 1991 and currently part of one of the largest, privately-owned pediatric and orthodontic Group Practices in the country. He has been actively practicing orthodontics for more than 25 years. Dr. White values building meaningful and lasting relationships, has a high propensity for action, a commitment to service, and an entrepreneurial spirit. He co-founded the company that invented, produced, and sold what is still the world’s top-selling custom breast prosthesis for post-mastectomy breast cancer survivors. He has also owned multiple restaurant concepts for more than 20 years. He is proving to be a visionary in the dental industry, specifically in his specialty, with a deep understanding of the market and the ever-increasing consumer demands. Dr. White serves as the president and CEO of PepperPointe Partnerships.

Crissy has more than 20 years of experience providing financial advice and consulting to businesses throughout Kentucky. She enjoyed a 22 year career with one of the top 100 accounting firms and one of the largest firms in Kentucky. Crissy provided accounting, tax, and consulting services to clients with revenue ranging from $5 million to more than $500 million. She was a shareholder in the firm for more than 15 years, served 2 terms on the firm’s board of directors, and served as leader of the firm’s audit practice. Just prior to joining PepperPointe, Crissy served as a Business Services Advisor with ARGI CPAs and Advisors, a subsidiary of ARGI Financial Group.

Joan has more than 26 years of experience managing the White, Greer & Maggard Orthodontics team, and was instrumental in building the practice from three offices to 20 offices and growing from 14 staff members to more than 120. An essential key to the success of the practice has been Joan’s development and implementation of efficient processes to ensure all areas, from front office to clinic, run smoothly. SHRM certified, Joan helps our most valuable assets, our employees, feel valued, develop loyalty to their employer and attain personal goals as they work to help the business flourish. In her current role as Chief People Officer of PepperPointe, Tyra focuses on managing all aspects of human resources for the team at PepperPointe and all the practices it serves — from benefits and payroll to strategic planning.

Meredith has been leading our marketing department since 2014. She has extensive experience in community and relationship marketing, which are cornerstone tactics that have enabled her to successfully support dental office expansion, increased patient engagement, new patient acquisition, and overall significant practice growth. Currently, she leads the marketing support for 60 different practice brands and nearly 90 pediatric dental, orthodontic and general dental locations. Meredith is passionate about providing customized marketing support to our doctor partners, which is evident by how she leads her team to leverage personalized strategies and tactics to help each practice achieve its goals and promote their excellent patient care.

Julie has played a critical role in driving PepperPointe’s growth, providing leadership in strategy and business development. She sees her opportunity to share the amazing story behind our organization’s mission as one of her greatest privileges. Passionate about building relationships, brand management and marketing communications, Julie loves to create platforms, programs, and partnerships that make a difference. Julie started her career working for the University of Kentucky Public Relations and Marketing department supporting the communications efforts of UK HealthCare and the Kentucky Children’s Hospital. Julie has also worked for American Cancer Society as the national director of strategic communications planning where she led corporate social responsibility efforts with corporate partners, including Walmart, Kroger, the NFL, and Lee Jeans, and the Muscular Dystrophy Association, where she served as the national director of marketing communications.

Christy has an impressive career spanning over 30 years in the dental industry and brings to PepperPointe her extensive knowledge in strategic planning, customer service, and healthcare. An executive of several notable dental service organizations (DSOs), Christy most recently served as Chief Operating Officer for one of the nation’s largest DSOs, leading the support of more than 250 dental practices nationwide. With a profound understanding of the challenges and opportunities within the dental sector, Christy leverages her expertise to foster growth, efficiency, and innovation. Christy excels at guiding, coaching, and developing individuals into leaders. Her ultimate mission is to empower and cultivate leaders who she believes form the backbone of any successful organization. In her free time, Christy enjoys watching college football and spending time with her husband, three children, and the family’s two Labrador Retrievers.